Little Ones
Heads Up

Whalebone started in 2010 when founder Jesse Joeckel began hand printing teeshirts out of an old ice house in his hometown of Montauk, NY. Celebrated for its signature graphics, rugged aesthetic, and incredibly soft organic cotton clothing, Whalebone reflects the hearty, tight-knit community that defines its birthplace, embracing adventure and the rhythm of life on the water.
ROOTS: Luke Leys
Meet Luke Leys—eighth-generation Newporter, firefighter, surfer, and co-founder of Leys and Co. Tents. From family roots in the legendary Newport Tent Co. to launching his own venture, Luke carries on a proud East Coast legacy with grit and style.
ROOTS: Candace Ceslow
Meet Montauk artist Candace Ceslow, whose ocean-inspired paintings capture the calm, wild beauty of the East End. Her studio in town has become a creative haven for layered, intuitive work full of stillness and light.
ROOTS: Pat Havlik
Meet Montauk charter captain Pat Havlik, a local legend behind Momentum Charters. Pat shares his deep connection to the water, the town, and the people who make this place feel like home.