Whale Tales From Montauk + Beyond

All behind the brand blog brand story Candace Ceslow Charles Mencel coastal creatives coastal detour coastal fine art community cucci family dockside newport east coast creatives East Coast legacy brands East Coast surf culture East End painter family-owned business family-run business fort pond montauk Founder Series Garden Glassing hospitality and photography hurricane jesse joeckel lee abney local artists Montauk local fisherman Montauk local Newport legends long island summer long wharf history love letter to surfing mini golf NY Momentum Charters Montauk Montauk art studio Montauk artist montauk boat rentals Montauk boating community Montauk charter captain montauk history montauk mini golf Montauk surf community Montauk surfboards New England tent rentals newport Newport artists newport photography Newport Rhode Island Newport Tent Company Newporter spotlight ocean-inspired artwork puff and putt rhode island artists roots ROOTS series Whalebone small business Rhode Island surf culture Newport Surfboard shaping surfing swell toppa Toppa family travel twin sisters Newport RI twins west deck newport whalebone Whalebone collaboration whalebone interviews Whalebone ROOTS Newport Whalebone ROOTS series Whalebone x Mencel Surfboards
Behind The Brand Part II: Why We Make What We Make

Behind The Brand Part II: Why We Make What We Make

In Part Two of Behind the Brand, Jesse Joeckel shares the philosophy behind every Whalebone product— from fabric and fit to the details that never make it to the hangtag. 
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Behind The Brand Part I : A Love Letter To Surfing

Behind The Brand Part I : A Love Letter To Surfing

Chasing waves has shaped far more than the way I spend my mornings. It's shaped the way we've built Whalebone from the very beginning. We're definitely not a surf brand,...
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